Every business, even a laundromat, can profit from spending time and resources to increase ROI, or return on investment. ROI is a metric that describes how effective your investments are at bringing in more money than they cost to implement. Follow these tips for increasing your laundromat’s ROI.

Decide on Return Type

There are different kinds of returns in the business world. At a laundromat, relevant types of return include things like attracting more business, retaining more customers, and increasing profits.

To attract more business, you can do things like start an advertising campaign or simply add signage to the front of your building to draw in more people. To retain customers, it’s important that your patrons feel they’re getting a good value for their money. You can also implement loyalty programs to keep customers coming back.

Increase Profits

One of the most important ways to increase your laundromat’s ROI is by finding ways to increase profits. Do some market research to find out the current average prices for laundromat usage in your town. If your laundromat’s prices are below that threshold, don’t be afraid to raise prices to remain competitive.

Reduce Costs

If you want to increase your ROI, figure out where you’re spending money when you could be saving it. Using energy-efficient laundry machines is one way to cut costs since your utility bills will be lower. It’s also a good idea to replace any machines that break down on a regular basis, as those machines are costing you more money in maintenance fees.

Review Your Reports

Another effective way to save money is to upgrade your laundry payment solution to ShinePay so you can view business reports from anywhere at any time. Staying on top of your investments and how much they are costing you is crucial to increasing your ROI.

ShinePay has an intuitive app that customers can download in seconds, allowing them to scan machines, pay from their phones, and get started on their laundry quickly. You’ll be able to manage payments for your machines all in one place, making running a laundromat easier than ever!